Father, Husband, Product Wrangler
Currently looking for my next product role. The resume has the details — the rest of this site has the thinking.
How I Think
I got into product “sideways”: software sales first, then technical recruiting, then a CRM I built for myself to manage my own network. Somewhere in the middle of building it, I realized the work had a name.
I believe that every product is a game. Not in the points-and-badges sense — in the structural sense. A product is a set of rules, and rules produce behavior. Users, clients, engineers, stakeholders: everyone's playing, whether they mean to or not. The job is to understand what each player actually wants, then tune the rules until the behavior you designed for is the behavior you get.
This isn't a metaphor I picked up from a book. I design tabletop games on the side (more on that below), and the disciplines are identical: define the system, playtest early, watch real people cheerfully ignore your elegant mechanics, revise without ego. In product I call it starting messy: thin-line implementations, low fidelity on purpose, ideas judged on their merits instead of their packaging. Polish can hide problems. I'd rather find the problems.
Work
The Road(map) to PM
2012 The Software Sales Stage
Discoverorg
Out of college and into a recession, I sold software. I learned two things: I could sell, and the part I actually loved was sitting with someone's problem until the solution stopped being hypothetical.
2017 The Product Management Break-In
Metal Toad
I broke in the honest way: built a CRM for myself, showed it around, and talked my way into an agency PM role. Metal Toad was a crash course at volume — sole PM across 12+ concurrent engagements (DC Comics, the Golden Globes, Sony Pictures, Savers) sharing a single engineering team. Everything shipped on time and on budget, under launch windows that didn't move and traffic that didn't forgive. The quiet win: project-health and utilization tracking that cut scope drift and protected margin on every engagement.
2019-2021 Honing, Growing, Learning, Leading
Talentpair
Sole product manager for a growing engineering team, building AI-powered recruiting software — a rare chance to point both halves of my background at the same product. Here I implemented agile practices, shipped features that resulted
2021-2025 Orienting to My Values
Engie Impact
Four years, two chapters. First on Ellipse, moving greenhouse-gas reporting from static spreadsheets to a digitized delivery pipeline — cutting delivery time about 40% along the way. Then promoted to own the billing and payments analytics platform behind roughly 60% of company earnings: 30,000+ users, 10,000+ locations, and about $120M in annual revenue. Product work in service of things I genuinely wanted to exist in the world — at a scale where the numbers kept me honest.
2026 Independent · Building in the Open
The search for the next seat hasn't been idle time. A product-consulting engagement took a legal-tech founder's undefined concept to a build-ready V1 — full requirements, feasibility testing, and the constraints that shaped the build decision. Alongside it, a string of small AI tools built solo, including one I deliberately retired when frontier models absorbed its job. Knowing when not to build is product judgment too.
How I Work
The short version: clarity over comfort, psychological safety as a floor rather than a perk, and one standing rule — you can tell people what to do, or how to do it, but never both. Gold stars go to anyone who can turn complexity into elegance. If you need me, DM me; email is where my attention goes to rest.
The long version — including my quirks, and how to earn or lose my trust: → How to work with me
Life
Outside of Work
Beyond Work
Photography
What began as a hobby evolved into a passion, and that passion became a service. Photography has not only provided me with an artistic outlet but has also deepened my appreciation for nature, landscapes, and the stories they hold. Through the lens, I’ve been able to capture moments that celebrate the beauty of our surroundings and preserve our legacy.
Sustainability
My partner, Alex, is an inspiring woman and a pillar of our community. Kindred Vancouver is her dream brought to life, and it’s an honor to witness her dedication to creating a space that reflects her commitment to sustainability and community.
NERD STUFF
BadTactic is my independent game studio focused on cinematic, customizable tabletop wargames. Our flagship title, Tyrant, lets players build and command deeply personalized ships in tactical, high-stakes space combat. It’s a project years in the making—where strategy, narrative, and creativity collide. (Yes, it’s a work in progress.)